Adequate change management is a crucial factor for the success of any analytics project. In most cases, an AIMMS implementation isn’t just about using a new tool. It’s part of a process. Often, organizations need to transform their business strategies and processes in order to become more innovative, improve flexibility and adapt to a constantly evolving marketplace. For the desired transformation to happen, aligning people, process and technology is essential. How do you effectively manage change?

In this webinar, we get to talk to Xiaoyun Bing, Global Product Owner Analytics at The HEINEKEN Company, to discuss how they navigated change and the adoption of one of their AIMMS Applications.

Watch the recording below.